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Handle sold-out and discontinued products (Pro)

Choose what search engines are told about a product you cannot sell, so shoppers never land on a dead end.

  1. Open the Shop tab

    Go to SEO, Works with, Shop, and find Sold-out and discontinued products.

    Open the Shop tab
  2. Choose a rule for each

    For a product that is out of stock and for one you marked as discontinued, choose: keep it in search results, take it out, send visitors to its category or replacement, or tell search engines it is gone for good.

    Choose a rule for each
  3. Save

    Press Save changes. The rule applies to every product as its stock changes.

    Save

Next guide: Create a Google Merchant product feed (Pro)

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